CLICK on the thumbnail above to see how performance is interwoven with the priorities of each day.


every day counts

How we turn 24 hours into meaning is where performance starts. For if gear, apparel, and footwear doesn't take us farther down a productive life path, it is most often of little consequence.

the 'where' is as important as the 'why'

and searching beyond this place -- and the present -- gives evidence to our priorities

but challenge is ever-present when we're paying close attention


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